100 Million Styles
How one clear idea carries a whole campaign, and how the offer becomes the natural end of the eye's path.
From ordinary designer to Alien Designer
The client says "nice"… then hires a cheaper designer.
Your work gets liked, but it doesn't get bought.
Only 25 seats at the founding price. When they're gone, the price goes up.
// brands I've worked for · 50+
// the problem
It looks clean, but the eye never stops on it, and nobody buys.
Same lighting, same faces. The client's brand gets lost in the crowd.
You charge less than you're worth, and wait for clients to show up.
Learn at your own pace from the recorded lessons, plus live sessions with me in English for your questions and work.
62 short, focused lessons, each with one practical assignment.
Your assignments get reviewed in follow-up groups on Facebook, WhatsApp and Telegram, not just handed in.
The pricing robot, offers, proposals, contracts and payments.
A full brand with ChatGPT/Claude, a new niche from scratch, and an AI product shoot.
The pricing robot, proposals, free AI tools and prompts in one app, plus contract and invoice templates.
// real work · real numbers
Every case study in the course is my own work, with the decision behind it. No examples pulled off the internet.
How one clear idea carries a whole campaign, and how the offer becomes the natural end of the eye's path.
Hotel and hospitality campaigns in Saudi Arabia, and the lesson they teach: how light, composition and words move a decision.
The flags of Egypt and Palestine inside the logo, with fixed proportions, colours and spacing, so the bottle became a sign of belonging on the shelf and in social posts, without losing the Elano look.
During the same period as the new identity, output went from 20,000 to 36,000 bottles per hour (Valley Water's new line). That growth is the brand's; the identity was built to grow with it.
The brand isn't the logo. The brand is the rules that make any post recognisable without seeing the logo.
How to turn an ordinary brief into one sharp idea, and an ordinary product into the hero of the story.
Only 25 seats at the founding price. When they're gone, the price goes up.
Five letters. Each one is a full module with hands-on assignments. STOP → FEEL → ACT.
From the brief to the big idea, the story that sells, and seasonal work without clichés.
Composition and typography that walk the eye all the way to the CTA.
Prompting, selecting, editing, video, and a kit that keeps brand images consistent.
Photoshop and Canva, brand systems, and ad variations at scale.
Logical pricing, three-tier offers, proposals, contracts, and getting paid.
// a day after the course
The client writes: "We need a post for the new offer." The same line that used to freeze you.
This time you don't open the software first. You ask: what do we want people to do? And you land on one sharp idea.
You build the layout so the eye walks, step by step, to the price.
You get the AI to make images that look like the brand, not like everyone else.
You turn out 6 ad versions in an hour, all from the same system.
And you send a three-tier offer, and the client picks the middle one.
That's the difference between a designer who delivers work and one clients ask for by name.
pricing · no fake discounts
No "80% off", no fake countdown. The first cohort pays less because it joins early and helps me shape the course.
After launch
When the recorded course launches
Founding cohort 01
Recorded + live sessions in English
25 seats only
When the 25 seats are taken, the price becomes $490.
VIP · 5 seats · soon
Opens once the cohort is full
Watch the first lessons and join the first live session. If it's not for you, get a full refund within 7 days, no questions asked.
The waitlist hears first and books at the founding price before anyone else. Payment options announced soon.

// who's teaching
For 20+ years I've been an Art Director and Creative Director in advertising and brand building across Egypt and the Gulf: from the idea and the shoot to the identity and the full campaign.
Today I work by hand and with AI together, and this course is the way I think, execute and sell, broken down step by step.
Junior or mid-level designers, freelance or in-house, who know Photoshop or Canva but feel their work is "nice" and doesn't sell, or who struggle to find clients and price their work. If you're a complete beginner with the software, learn the basics first.
No. The course is built on the free versions of Canva and AI tools, and I tell you clearly when a feature is paid and what the free alternative is.
Both. The course is recorded so you can learn at your own pace, with some live sessions with me in English. Times are announced to the waitlist, and every live session is recorded in case you miss it.
International payment options are announced to the waitlist first. After paying you get a confirmation and the links to the follow-up groups.
You have a 7-day guarantee. Watch the first lessons and join the first live session. If you feel it's not for you, message me and you get a full refund, no questions asked.
The first cohort joins early and helps me improve the course, so it gets the founding price. After that the course launches as a recorded program at $490.
25 seats in the first cohort, at the founding price of $349.
Join the waitlist → Book your seat now →